A lifestyle-led approach is driving interest in low-maintenance, community-focused homes across England
EKOS Homes is reporting strong interest at the start of 2026, as more buyers turn to residential park living for a simpler, more affordable and lifestyle-focused way of life.
With rising household costs and changing priorities among over-45s, park homes are increasingly being seen as an attractive alternative to traditional housing. Buyers are drawn by the opportunity to downsize, reduce monthly outgoings and release equity, while enjoying a welcoming community and a better work-life balance.
Sadie Deveraux, Sales and Marketing Director at EKOS Homes, said: “Across our developments, we’re seeing a clear shift in what people want from their homes. It’s less about space for the sake of it, and more about comfort, security and enjoying life day to day.
“Park homes offer a genuinely compelling lifestyle – lower running costs, beautiful surroundings and a sense of community that’s hard to find elsewhere. For many of our homeowners, it’s about starting a new chapter that feels easier, more relaxed and more fulfilling.”
EKOS developments across England cater to a wide range of lifestyle choices, from coastal settings to countryside retreats. Communities such as Castle View Court near Eastbourne, Carlton Manor in Suffolk, Coastal Retreat near Weston-super-Mare and Outhill View in Warwickshire each offer their own character, while sharing a focus on quality, tranquillity and long-term customer care.
Modern park homes are designed for both comfort and efficiency, with energy-efficient construction helping to keep running costs low at a time when household budgets are under pressure.
Homes are also fully fitted and move-in ready, allowing buyers to enjoy a low-maintenance lifestyle with more time to focus on hobbies, travel or socialising.
A strong sense of community is another key driver for buyers. Many parks feature gated entrances, landscaped surroundings and regular social interaction between residents, creating safe and friendly environments where neighbours quickly become friends.
Regular open days across England-wide EKOS developments continue to give prospective homeowners the opportunity to experience the lifestyle first-hand and see the quality of the homes and settings up close.
EKOS Homes will also be showcasing one of its latest show homes – the Omar Heron with rooftop terrace – at the Stoneleigh Park & Leisure Homes Show in Warwickshire from 12–14 June, offering visitors a chance to explore modern park living in person.
Added Sadie: “With more people reassessing what matters most, park living is becoming an increasingly popular choice.
“It’s about living well, spending wisely and enjoying a stronger sense of community – and that’s something we’re proud to offer across all our parks.”